Donor management software aids to integrate a nonprofit organization’s contacts and donor payments and can also proffer tools for targeted email marketing. It assists nonprofits analyze and categorize contacts so that they can send out targeted marketing material that improves the significance of the outreach effort for recipients.
Donor management software can be a standalone application or can be packaged in an overall bigger donor constituent relations management (CRM) suite. A few best of breed donor management applications focus on specific tools like donor databasing and donor profiling. Donor management CRM platforms offer these tools along with fund accounting, grant management, fundraising and other solutions to provide a one-stop software platform for a nonprofit’s needs.
Donor management programs help nonprofits to execute their objectives. Before subscribing to a donor management software, you should consider your existing overall strategy. Make a list of the functionality your organization requires and define and standardize your processes before selecting a suitable solution that fits your requirements.
To select a suitable SaaS solution for your company, begin by asking the following questions:
· Is this cloud application the best program—economically and features-wise? · Will it be uncomplicated to do long-term business with the cloud vendor? · Is the system easy to use and does it simplify technology? · Can the software help your company to manage compliance, security, and operational risks?
Find out if other companies have successfully implemented the system. Get proof about the provider being able to offer the desired business value and ROI. Read case studies to learn about the user experiences of other customers. Obtain references from the vendor and find out about the caliber of the software and service provided.
Another important element to consider is the free trial. Before you make such a vital decision and spend your hard-earned money, be certain if the system actually fits your needs. You can do this by registering for the free trial and trying out the system’s functionality. Also, find out if the vendor can help you to pilot the solution. You may need to shell out for the deployment of the pilot, but the cost is worth it as it will give you results and proof points to evaluate before you make an important investment.