Donor management software aids to centralize a nonprofit organization’s contacts and donor contributions and can also proffer functionality for targeted email marketing. It helps nonprofits study and segment contacts so that they can send out targeted marketing content that improves the relevance of the outreach campaigns for recipients.
Donor management software can be a standalone program or can be packaged in an overall bigger donor constituent relations management (CRM) suite. A few best of breed donor management solutions focus on specific tools like donor databasing and donor profiling. Donor management CRM platforms offer these tools along with fund accounting, grant management, fundraising and other solutions to provide a one-stop software application for a nonprofit’s requirements.
Donor management apps help nonprofits to carry out their objectives. Before investing in a donor management software, you should consider your existing overall plan. Make a list of the tools your non-profit needs and define and standardize your procedures before selecting a suitable solution that fits your requirements.
First, be clear about the reasons why you wish to use a SaaS solution. You should also have a good understanding of your existing infrastructure and business procedures. This information will help you to easily integrate the SaaS program with your existing infrastructure without any difficulty.
The second consideration is a follow up to the first one. Ask yourself what you want the SaaS solution to do for your firm. Then, be clear about the features the app should have. For instance, if you want improved data collaboration between different business departments you need a platform that can be accessed by multiple users. However, if you need a competent program that is similar to an on-premise platform, you need to invest in a SaaS product that can be accessed by only a few users at a time.
After you pick a suitable provider, do not sign an agreement before you take a good look at the Service Level Agreement (SLA). The SLA will clearly define what the SaaS vendor is offering and the compensation they will pay if they do not deliver the agreed services. Read and comprehend the SLA thoroughly to know what you are getting into and to avoid problems later.