What is Donor Management Software?

Donor management software helps to integrate a nonprofit organization’s contacts and donor contributions and can also offer features for targeted email marketing. It assists nonprofits analyze and segment contacts so that they can send out targeted marketing material that boosts the relevance of the outreach effort for recipients.

Donor management software can be a standalone application or can be included in an overall larger donor constituent relations management (CRM) suite. A few best of breed donor management applications focus on specific functionality like donor databasing and donor profiling. Donor management CRM apps offer these tools along with fund accounting, grant management, fundraising and other tools to offer a one-stop software application for a nonprofit’s needs.

Donor management applications help nonprofits to implement their goals. Before subscribing to a donor management solution, you should evaluate your existing overall plan. Make a list of the tools your non-profit requires and define and standardize your procedures before choosing a suitable system that fits your requirements.

List of Donor Management Software Companies

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